Following the acquisition of Saint-Gervais Mont Blanc by L'Oréal, we designed new content to showcase the brand's richness.
- A manifesto film was shot in the French Alps and at the Saint-Gervais thermal baths.
- A film telling the story of Janine Charrat, a seriously burned French ballerina (70% of her skin was affected) who was cured at these thermal baths.